Interesting Piece from Lifehacker on Why We Keep Buying The Same Stuff

Kinja'd!!! "Tom McParland" (tommcparland)
09/12/2013 at 13:27 • Filed to: CONSUMERLOPNIK, BEIGELOPNIK, LIFEHACKER

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They are mostly talking about tech stuff, but I immediately thought of the Camry. !!!error: Indecipherable SUB-paragraph formatting!!!

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DISCUSSION (3)


Kinja'd!!! Victorious Secret > Tom McParland
09/12/2013 at 13:47

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I'm okay with brand loyalty, not blind fanboyism.

As in, YO BRO MY HONDA IS THE BEST BRO THEY NEVER FAIL BRO VTAAAAKKKKK


Kinja'd!!! BoxerFanatic, troublesome iconoclast. > Tom McParland
09/12/2013 at 13:48

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There is a term for that.

The Normalcy Bias.

People stick with what they know to be normal.


Kinja'd!!! Tom McParland > Victorious Secret
09/12/2013 at 13:49

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Yeah brand loyalty is great as long as that brand is making stuff you are happy with. But when folks buy things from X brand because they think they should...then that is a whole other issue.